Now

As part of the now project, I’d like to share what’s currently significant to me.

2026
🧠 Thinking
July, 2026Permalink
  • •Massimo once shared, ”Ugliness is the byproduct of ignorance”. To Massimo, Design’s mission is to combat ugliness and vulgarity with intellectual elegance—which, in essence, means caring.
  • •I believe AI Slop is precisely that: a blend of insufficient knowledge and a lack of willingness to invest the necessary effort. It’s a bit disheartening that many in the industry might simply accept the current state of affairs.
  • •On the other hand, people are often preoccupied with their daily lives and tend to follow the established norms. Everyone deserves better.
🧠 Thinking
June, 2026Permalink
  • •More of my work lives between design and code now: I decide how something should feel, then I build it myself, shaders and all, in the Lab. We split design and engineering into two and called it a process. The handoff is closing again. This feels magical.
  • •On that note, here is my approach to close the gap between Design and Production.
👨🏻‍💻 Doing
June, 2026Permalink
  • •Agents reach my site before people do, and they don't render JavaScript. So I gave them their own interface: an llms.txt, a Content-Signal per bot, clean server-side HTML, PageSpeed at 100. Agent experience is craft for a reader that happens to be software. I’m hoping this will help me reach a wider audience.
  • •Expanded here.
🧠 Thinking
June, 2026Permalink
  • •For a while now most of my work lives between design and code. I design something and then I build it myself. Kids nowadays call it design engineering. I just called it building stuff.
  • •Expanded here.
🧠 Thinking
May, 2026Permalink
  • •I'm driven by customer needs, not by fashion interpretation of customer needs.
👨🏻‍💻 Doing
April, 2026Permalink
  • •I’ve been experimenting with these new AI tools. A couple of days ago, I completed a remix of an old HTML puzzle from the early 2000s. You can check it out here: HIT_TRY. I used V0, Claude, and Codex for this task.
👨🏻‍💻 Doing
April, 2026Permalink
  • •I just finished putting together my whole website again using AI. I’m really hoping to move away from Adobe Portfolio and have total control over my website. This project is all about seeing what I can do on my own to create something from scratch and get it up and running, thanks to this cool technology. It took me about 16 hours in total. The first four hours were all about copying the exact look and feel of my old website. Then, I spent about 5 more hours building a custom CMS to make sure the website stays online all the time. The last part was testing, tweaking the code, and making little changes to make the whole thing better for the users.
  • •If you’re curious, I used Claude (opus 4.5) for planning, defining the scope, determining the tech stack, and creating the initial version. However, I found the quality of the code unsatisfactory, so I switched to Codex, which I found more thorough. It was an intriguing experience. You can read more here.
  • •I had a great time using both Claude and Codex. I believe they’re both fantastic tools that can really work well together.
👨🏻‍💻 Doing
February, 2026Permalink
  • •My team and I are designing the life cycle of creating digital products at scale using agents. Furthermore, we are developing a virtual process that enables humans and machines to collaborate effectively, maximizing outcomes without compromising quality.
🧠 Thinking
February, 2026Permalink
  • •Everyone can design, which means that design will occur, whether or not there are properly trained designers. AI will also be able to design.
🧠 Thinking
February, 2026Permalink
  • •I had mentioned a few years back that the concept of design cannot be defined on its own. It inherently necessitates design.
  • •On that note, every human problem is essentially a design problem. I’m curious to know if every AI problem falls under the same category.
2024
🧠 Thinking
May, 2024Permalink
  • •Avoid making permanent decisions based on temporary emotions.
  • •The opposite of bravery isn’t fear; it’s conformity.
🧠 Thinking
April, 2024Permalink
  • •Design possesses a magical quality. By subtly altering even the smallest details, you can transform the perception of anything. Typography stands as a prime example of this phenomenon. Simply write a word, any word, and switch its typeface. Each time, you’ll encounter a distinct and captivating experience.
  • •I genuinely enjoyed Cameron Moll’s quote: Sometimes the most effective way to improve design quality is simply not to tell anyone you're doing it.
🧠 Thinking
March, 2024Permalink
  • •I adopted this statement from Apple as my personal mantra: If everyone is busy making everything, How can anyone perfect anything? We start to confuse convenience with joy, abundance with choice. Designing something requires focus.
  • •You can’t copy what you don’t understand.
2022
🧠 Thinking
November, 2022Permalink
  • •Hard work alone doesn’t guarantee quality. A better strategy is to focus on leveling up and mastering your skills.
🧠 Thinking
October, 2022Permalink
  • •"If the path before you is clear, you're probably on someone else's." – Joseph Campbell
🧠 Thinking
October, 2022Permalink
  • •I was listening to this podcast when John Maeda, in a simple way, expressed something I always try to explain to my team: first, nurture taste before following data, and second, not adopting a quick failure/learn fast approach can damage others’ perception of design. It’s better to focus on a swift recovery.
🧠 Thinking
January, 2022Permalink
  • •The bitterness of poor quality remains long after the sweetness of low price is forgotten.
2021
🧠 Thinking
July, 2021Permalink
  • •I recently finished reading John Maeda’s book titled How to speak machine. This book has sparked my thoughts on how computational thinking will impact (or automate) my daily work. I am confident that the next few years will be quite intriguing.
🧠 Thinking
June, 2021Permalink
  • •Design cannot describe itself. Clearly, it needs design.